Build What’s Next: Digital Product Perspectives
The process of developing digital products and experiences can be a daunting task organizations often find themselves wondering if they are solving the right problems the right way hoping the result is what the end user needs. That’s why our team at Method has decided to launch Build What’s Next: Digital Product Perspectives.
Every week, we’ll explore ways to connect technology with humanity for a simpler digital future. Together, we’ll examine digital products and experiences, strategic design and product development strategies to help us challenge our ideas and move forward.
Build What’s Next: Digital Product Perspectives
Transforming the Healthcare Provider Experience Joel Suckow and Rick Sanden
In this episode of Build What’s Next: Digital Product Perspectives, we share our latest Tech Talk featuring Michael Ifkovits, Director of Business Strategy at Method, Joel Suckow, Digital Surgery at Johnson & Johnson, and Rick Sanden, Principal Embedded Software Engineer at Medtronic.
Join them as they discuss:
• How technology such as AI is shaping the healthcare industry
• The potential of AI in reducing cognitive load for healthcare providers
• The risks and unintended consequences of digital tool developments
• Challenges and opportunities in personalized digital health
• FDA’s hidden role in tech innovation
• And more!
Michael is a passionate and driven innovator who excels at making complex, new concepts easy to understand for clients and colleagues. Joel is a seasoned tech professional with experience at DePuy Synthes and Red Ventures. He also co-founded PureSurgery before joining Johnson & Johnson.
Rick is a Distinguished Engineer with expertise in developing and customizing RTOS for medical instruments and test systems. He has vast experience developing medical instrument software using C, C++, C#, and .NET.
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Episode Resources:
• Michael on LinkedIn: https://www.linkedin.com/in/itsifky
• Method Website: https://www.method.com
• Joel on LinkedIn: https://www.linkedin.com/in/joel-suckow
• Johnson & Johnson Website: https://www.jnj.com
• Rick on LinkedIn: https://www.linkedin.com/in/rick-sanden-2441575a
• Medtronic Website: https://www.medtronic.com/me-en/index.html
Episode Highlights:
• [01:32] How Cutting-Edge Tech Is Giving Surgeons the Upper Hand
• [06:15] How AI Is Helping Healthcare Providers Dedicate More Time to Their Patients
• [11:12] Are Virtual Doctor Visits Here to Stay?
• [15:36] Unintended Consequences and Risks Associated with Digital Tool Developments
• [18:06] How J&J and Medtronic Are Revolutionizing Healthcare with Digital Surgery
• [26:30] FDA’s Hidden Role in Tech Innovation
Quotes:
• “Our provider experience is how do we make that experience in a competitive world where you have a choice, which is a great thing? I love all of our competitors because it makes us all better. But if you're a surgeon, there are a lot of different total knee implants that you can use. So why use ours? And then, I think what we're excited about now and what we're I think we're gonna talk about today is not just the implant, but how am I choosing the technology?” — Joel Suckow
• “For Medtronic, we like to think about the provider as we like to say, Hey, we want to empower that provider so that provider can actually deliver the best quality health care and then also the safest. And so we're saying we want to deliver the right solution to the provider at the right time that gives him or her the opportunity to increase the quality of care.” — Rick Sanden
• “When we talk to providers, time is their most valuable asset, and that is directly related to how many patients they can see and how long they can spend with that patient. So, if I have a solution that tracks data, but it takes a surgeon five minutes to input that data, that's time taken away from their patient. So they're looking for digital solutions that are saving them time to date.” — Joel Suckow
• “We're in the medical field, so patient privacy is very important and that actually is